Friday 7 October 2011

Steve Jobs - a mythical hero's journey



The hero is introduced in his ORDINARY WORLD where he receives the CALL TO ADVENTURE.  He is RELUCTANT at first to CROSS THE FIRST THRESHOLD where he eventually encounters TESTS, ALLIES and ENEMIES.  He reaches the INNERMOST CAVE where he endures the SUPREME ORDEAL.  He SEIZES THE SWORD or the treasure and is pursued on the ROAD BACK to his world.  He is RESURRECTED and transformed by his experience.  He RETURNS to his ordinary world with a treasure, boon, or ELIXIR to benefit his world.

Steve Jobs was this hero. The man that turned a computer programmer into an artist, a geek into a cool kid, and didn't stop there... wherever there was a huge clunky devise being used he transformed them into sleek, slim, and hip.

The Macintosh completely changed my career world around and for that alone I'm eternally grateful! 

Let's hope that if ever there is film made about him (and I'm sure there will be) that it is in a form fitting the legend's journey. PIXAR please. 

Watch Steve's unveiling of the first Apple Macintosh in America in 1984 here:

http://www.youtube.com/watch?v=2B-XwPjn9YY&feature=player_embedded

No comments:

Post a Comment